Seduciente

Tequila

[Case Study]

Seduciente

Tequila

[Case Study]

This internal project explored the complete creation of a tequila brand from the ground up — from bottle design and visual identity to high-fidelity 3D rendering and digital out-of-home animation. The concept focused on contrast: elegance and danger, refinement and intensity. A sculptural bottle design was developed to reflect a sense of temptation and restraint, translating character and atmosphere through form, material, and light. Rendered entirely in 3D, the bottle was placed into an elegant DOOH animation designed for city-scale screens. The motion emphasized presence and rhythm rather than explanation, allowing the product to exist as a visual moment — confident, minimal, and unmistakably premium.

https://cdn.avinii.com/okarostudio/videos/seduciente-tequila/01-seduciente-tequila-3d-commercial-cc6f9397.mp4
https://cdn.avinii.com/okarostudio/posters/seduciente-tequila/01-seduciente-tequila-3d-commercial-3fb5661c.jpg
3D Commercial & Imagery, Product Visualization, Motion Design, Product Design, Art Direction
3D Commercials & Imagery|3d-commercials-imagery;;Product Visualization|product-visualization;;Motion Design|motion-design;;Art Direction|art-direction
1
Client
Year
2024
Artists

Matthias Kornherr
Dominik Bittermann

Overview

This internal project explored the complete creation of a tequila brand from the ground up — from bottle design and visual identity to high-fidelity 3D rendering and digital out-of-home animation. The concept focused on contrast: elegance and danger, refinement and intensity. A sculptural bottle design was developed to reflect a sense of temptation and restraint, translating character and atmosphere through form, material, and light. Rendered entirely in 3D, the bottle was placed into an elegant DOOH animation designed for city-scale screens. The motion emphasized presence and rhythm rather than explanation, allowing the product to exist as a visual moment — confident, minimal, and unmistakably premium.

Artists

Matthias Kornherr
Dominik Bittermann

Client

Year

2024

Selected Stills + Process

Temptation lives somewhere between restraint and excess. Form, light, and motion create a quiet sense of tension that gives the product presence before anything needs to be explained.

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