Dipperl

Branding

[Client Work]

Dipperl

Branding

[Client Work]

As part of a broader design exploration for RBA Powerdrinks, this project focused on developing one of several can design directions for the Dipperl Brand. The aim was to translate the character of the drink into both product design and visual language. Drawing from traditional references and contemporary aesthetics, the design balances familiarity with a fresh, distinctive presence across retail and digital environments. To extend the concept into motion, a fully CGI digital out-of-home animation was created. Swirling raspberries interact with the can, reinforcing flavor cues and materiality while adding depth, movement, and impact at an urban scale. Together, design and animation form a cohesive visual system that supports the brand across static and animated formats.

https://cdn.avinii.com/okarostudio/videos/dipperl-branding/01-dipperl-branding-dooh-animation-2062fe70.mp4
https://cdn.avinii.com/okarostudio/posters/dipperl-branding/01-dipperl-branding-dooh-animation-5b41c0f6.jpg
3D Commercial & Imagery, Product Visualization, Motion Design, Branding
3D Commercials & Imagery|3d-commercials-imagery;;Product Visualization|product-visualization;;Motion Design|motion-design;;Branding|branding
1
Client
RBA Powerdrinks
Year
2024
Artists

Matthias Kornherr
Dominik Bittermann

Overview

As part of a broader design exploration for RBA Powerdrinks, this project focused on developing one of several can design directions for the Dipperl Brand. The aim was to translate the character of the drink into both product design and visual language. Drawing from traditional references and contemporary aesthetics, the design balances familiarity with a fresh, distinctive presence across retail and digital environments. To extend the concept into motion, a fully CGI digital out-of-home animation was created. Swirling raspberries interact with the can, reinforcing flavor cues and materiality while adding depth, movement, and impact at an urban scale. Together, design and animation form a cohesive visual system that supports the brand across static and animated formats.

Artists

Matthias Kornherr
Dominik Bittermann

Client

RBA Powerdrinks

Year

2024

Selected Stills + Process

Utilizing rigid body simulations, the DOOH animation creates an eye-catching moment through controlled chaos and motion.

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